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Simulation has long been a significant and powerful force for the improvement of manufacturing operations. More recently, it has been used to increase the efficiency, efficacy, and economy of service operations. In this animation, we describe the valuable contributions simulation made to the improvement of operations at numerous business locations of a rental car company. Discrete-event process simulation analyses played a pivotal role in the construction and implementation of the “Demand-Driven Workforce Scheduler” (DdWS). Learn more at www.pmcorp.com